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This Power BI report is built using the Omnichannel Holiday Retail Sales dataset and features ZoomCharts Drill Down PRO custom visuals for Power BI. It was submitted to the FP20 Analytics ZoomCharts Data Challenge #33 (December 2025 – January 2026).
Author's Description:
I recently completed an end-to-end Omnichannel Holiday Retail Analysis focused on the festive season from Black Friday through New Year. The business operates across Web, Physical Stores, and Marketplaces, supported by multiple holiday marketing campaigns. The dataset captures the full retail journey, including sales, promotions, deliveries, and returns.
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