Summary

This Power BI gym membership sales dashboard analyzes membership performance across a multi-location fitness business. It helps users explore member value, retention, revenue, engagement, and service usage through four interactive report pages.

Created by Bessem Chebbi using the Fitness Membership Dataset, the report was the winning submission in the August 2025 Onyx Data DataDNA ZoomCharts Mini Challenge. It features Drill Down Combo PRO and Drill Down Combo Bar PRO visuals for interactive analysis.

Key Insights of the Power BI Gym Membership Retention & Revenue Dashboard

• Member value and retention: Explore how different membership segments contribute to revenue and retention performance.
• Membership and pricing patterns: Compare membership tiers, subscription models, and pricing factors.
• Member engagement: Analyze visit behavior, service usage, personal training, and group class participation.
• Location performance: Examine differences in engagement and membership activity across gym locations.
• Interactive exploration: Use drill-down visuals to move from high-level membership trends to more detailed segment analysis.

How to Use This Power BI Gym Membership Retention & Revenue Dashboard

Preview the report online and explore its four pages using the available filters and drill-down interactions. Select categories within the charts to investigate membership segments, engagement patterns, and performance differences.

Download the PBIX template and open it in Power BI Desktop to review the report structure and calculations. Replace the sample fitness membership data with your own dataset, map the required fields, refresh the model, and customize the visuals for your organization.