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Summary
This Power BI report uses the e-commerce sales dataset from a global software retailer that sells subscriptions and add-ons across analytics, design, collaboration, and AI. The report features ZoomCharts Drill Down PRO custom visuals for Power BI. It was submitted to the Onyx Data DataDNA ZoomCharts Mini Challenge in October 2025.
Author description:
A global software retailer selling subscriptions and add-ons across analytics, design, collaboration, and AI products needed to understand their customer loyalty landscape. The key questions: Who are their loyal customers? What drives them to keep coming back? And where should they focus their retention efforts?
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