Holiday Retail Analytics in Power BI

Summary

This Power BI report is built using the Omnichannel Holiday Retail Sales dataset and features ZoomCharts Drill Down PRO custom visuals for Power BI. It was submitted to the FP20 Analytics ZoomCharts Data Challenge #33 (December 2025 – January 2026).

Author's Description: 

This dashboard analyzes retail performance across the holiday season (Nov–Jan), focusing on revenue, profit, returns, and fulfillment efficiency. It highlights how festive events, customer behavior, and delivery performance impact net revenue and profit margins. The analysis identifies key drivers such as high-return products, vendor quality issues, peak shopping time slots, and late deliveries, providing actionable insights to reduce return costs, improve fulfillment performance, and protect profitability during peak demand periods.