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Summary
Report submitted for Onyx Data DataDNA ZoomCharts Mini Challenge, December 2024. The report is based on the Aurora Bank dataset and includes ZoomCharts custom Drill Down PRO visuals for Power BI.
Author's description:
This analysis uncovers critical insights into customer spending and financial behavior, highlighting transaction patterns across merchant categories and locations. It identifies high-spending regions and error-prone areas, such as failed PIN entries, flags high-value transactions for potential fraud detection, evaluates credit risks through debt-to-income ratios and credit scores, and analyzes debt distribution for effective portfolio risk management. These insights support strategies to enhance customer experience, mitigate risks, and drive business performance.
ZoomCharts visuals used
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